“Total Digital Security combines best-in-science solutions made available to anyone, with real-world information and resources that everyone can use - with or without technical expertise or an IT department for service and support."
Brad Deflin - President and Founder
About Total Digital Security
I started Total Digital Security in 2013 to help people better understand and manage what many viewed as incomprehensible - cyber risk and its existential impact on our everyday lives. Even then, well before the headlines of Snowden and Target, it was clear to me that rapidly increasing levels of cyber crimes would soon target people, their technology, and every aspect of their lives. Yet, no one was aware - much less ready for what was to come.
Besides recognizing the increasing risk and its corresponding lack of awareness, motivation to start the business in 2013 also included new, positive long-term trends in the IT security business. Long a sleepy oligopoly since its inception about 25 years earlier, the cybersecurity industry five years ago was just beginning to see record inflows of fresh capital. The new investment in cybersecurity solutions was coming from very smart, innovative, and well capitalized outsiders. These entrepreneurs were ambitious to disrupt an industry they saw as ill equipped for the emergence of sophisticated and broad-based cyber attacks that would soon impact every consumer, family, business, and public entity in the land.
The new industry players understood they held some advantages over the incumbents. First, they would be building their cybersecurity products from a new, modern slate. And, from this slate, they would enable their innovations with powerful software and network technologies that were just emerging at the time. Artificial intelligence and machine learning, clouds for remote and shared IT security centers and hardware-eating software solutions that “as-a-service” would drive efficacy, affordability, and ease-of-use. The new entrants would be competitive, earn emerging market share, and create value from their investment capital - all to the benefit of the “end-user” consumers.
To me, at the time, it was clear - with the increasing risks at hand these new, highly effective and affordable solutions would soon be valuable not just to IT departments and large corporations, governments, and militaries - but to the rest of us too. Today, Total Digital Security brings the best cybersecurity technology available anywhere and makes it accessible to anyone that cares to protect.
What Makes Us Different
Total Digital Security combines best-in-science solutions made available to anyone, with real-world information and resources that everyone can use - with or without technical expertise or an IT department for service and support.
Our service is personal and user-oriented, and we share our knowledge base throughout the customer relationship. From product selection to on boarding and installation, to help and support services, to trouble-shooting, regular newsletters, advisories and new product introductions - we are there with our experience and expertise for the benefit of every customer we serve.
You see, I view our business as a professional practice, and we pursue perfection and mastery every day. Our many thousands upon thousands of hours of work in the field focused at the intersection of people, their technology, and the new cyber risks at hand, and combining it with access to new protective technology is for us, our mission and cause.
Whether you are an individual or small business, a family, a professional practitioner, or a large organization that wants to protect its people and its operation, we can help you with the best solutions, information, and resources to protect from your #1 risk today.
Thank you for reading,
President and Founder, Total Digital Security
Click to view Brad Deflin interviewed by Marc Bernier on "The State of Online Risk and Cybersecurity Today" from the campus of Embry-Riddle Aeronautical Unversity in Daytona Beach, FL on Nov.13th, 2017.