Life's complexity, top advice for 2018, and calling all leaders.
Hi there,
Life - it's getting more and more complicated, isn't it?
It's not just you
And you're not alone if you feel it's getting worse.
Increased complexity in everyday life is a hallmark of the Digital Age, like it or not. I don't know many that do, like it. Expect for hackers that see it as an opportunity to exploit.
Dealing with it
Dealing with complexity is a survival skill for the future. And for most people, it begins with their personal technology and information security. Especially in these early innings of the new Digital Age.
This is why I started TDS in 2013.
We were early to market, by design. We had a lot to do because massive changes lay ahead, and no one was prepared for the coming long cycle of cybercrime. In fact, most hadn't even thought about it yet.
But to me, the future was crystal clear, like a movie in my head, And I wanted to learn all I could to be ready and to help others when the time came.
Catching on
According to the headlines and research reports over the last several weeks, it looks like others are seeing it now too. This is a selection of them.
First, from the New York Times, Dec. 27th, with their best advice for the year ahead:
5 New Year’s Resolutions to Protect Your Technology
"The cybersecurity nightmares of 2017 highlight the need to protect yourself."
One of the top recommendations from the Gray Lady? Use a VPN, every day.
Brilliant!
Readers know my favorite cybersecurity guru is Brian Krebs. He broke the story about the Target breach in 2013 - the one that changed everything.
Krebs' year-end report for 2017 marked the 4th anniversary of his groundbreaking story, and the headline is:
4 Years After Target, the Little Guy is the Target
"It has been fascinating in the years since that epic intrusion to see how organized cyber thieves have shifted from targeting big box retailers to hacking a broad swath of small to mid-sized merchants (and their consumers.)"
Speaking of favorites, the crazy smart analysts at CB Insights, my #1 resource for data-crunching, released "15 Trends Shaping Tech in 2018." It's a great piece and if you're an investor it's a "must read."
#6 - People Take Cybersecurity Into Their Own Hands
"It’s not just high net worth individuals that need protection. All of us (using) the internet are exposing ourselves to massive risks daily, with our PII (personally identifiable information) on the line.
And the CB Insights Trend for 2018 is:
"We‘re starting to see an interesting mindset crop up: cyber-safety begins with the individual."
And then they conclude the report with:
"For the cybersecurity world, the new mantra is simple. Change begins with you."
Let's move on to the Wall Street Journal for their take on what's important for 2018:
Tech That Will Change Your Life in 2018
The Assault on Security and Privacy Continues
"There is a good chance you were hacked in 2017. There is a good chance it will happen again in 2018."
The Wall Street Journal, Dec. 27th, 2017
Getting ready
Want to learn more about survival and success in the Digital Age?
Come see me present at a luncheon held by J.P.Morgan Securities in Delray Beach on January 24th. Invitation is below.
Prefer breakfast?
I'm presenting at The Breakers Hotel for the Palm Beach Chamber of Commerce monthly Speaker Series on February 13th, sponsored by the Rosarian Academy.
More information is available below.
Leaders' calling
Finally, if you are a leader, of like anything, a business, a committee, a sales team, a non profit - even your family - this is my version of "What to Know for 2018."
"The Four Things Every Leader Needs to Know in 2018"
Complexity and cyber risk in everyday life? We ain't seen nothin' yet.
Thanks for reading,
Brad Deflin
P.S. - We're raising investment capital for our next stage of growth. You can contact me directly to learn more.
Some Coming Events
J.P. Morgan Securities
"Cybersecurity - Protecting Yourself in the Digital Age."
Sponsored by Bryan Defrances and Matt Kutcher, J.P. Morgan Securities LLC.
January 24th, 2018
Lunch at La Cigale, Delray Beach, FL
Palm Beach Chamber of Commerce
"Cyber Security for Survival and Success in the New Digital Age."
The Palm Beach Chamber of Commerce Monthly Speaker Series. February 13th, 2018 at The Breakers Hotel, Palm Beach FL. Click for more.